Who we are
Our website address is: https://www.datamodel.com
Effective date: January 1, 2026
InfoAdvisors, Inc. owns and operates www.datamodel.com. InfoAdvisors, Inc. is responsible for the personal information collected through this website, acts as the data controller, and determines how that information is collected, used, and protected.
Comments
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
Media
If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
Personal Information We Collect
We collect only the information needed to operate and improve the Site and to provide the services described in this Privacy Policy.
We will not collect additional information without notifying you.
Information Collected Automatically
When you visit the Site, we may automatically collect:
- Location information
- Hardware and software details
- Links clicked
- Content viewed
- Technical data used to analyze of visitor frequency and their devices. None of this is PII.
Information Collected Directly From You
We may collect:
- First name and last name
- Email address
This information may be collected through:
- Registration forms
- Comment forms
- Contact forms
How We Use Personal Information
We use information only for the purposes described in this Privacy Policy or on the relevant pages of the Site.
Information Collected Automatically
We use this information to:
- Analyze website performance
- Improve website security
- Understand the value and effectiveness of our content
Information You Provide Directly
We may use this information to:
- Provide subscriber-only content
- Send notifications
- Enable access to special features
Who We Share Personal Information With
Employees
We may share information with employees who need access to perform their job duties and support the purposes described in this Privacy Policy.
Other Disclosures
We do not sell your personal information.
We use third-party services to send newsletters, perform anti-spam protection, and to operate this website.
We may disclose information in the following situations:
- When required by law
- During legal proceedings
- To establish, exercise, or defend legal rights
- To potential buyers if the company is sold or transferred
If you follow a link from our Site to another website, that website’s privacy practices apply. We are not responsible for the privacy policies or practices of third-party websites.
How Long We Keep Personal Information
We keep personal information only as long as necessary to fulfill the purpose for which it was collected. If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
If we need to keep information longer than expected, we will notify you where required.
How We Protect Personal Information
We follow standard industry practices appropriate for blogs and informational websites.
Access to personal information is limited to authorized employees.
While we take reasonable steps to protect information, no internet-based service can guarantee complete security. As a result, we cannot guarantee absolute protection against every possible risk.
Consent
By using this Site, you agree to the practices described in this Privacy Policy.
Where we rely on your consent to process personal information, you may withdraw that consent at any time. Withdrawing consent does not affect any processing completed before consent was withdrawn.
How to withdraw consent
- Use the self-service options available on the website.
- Contact us via the contact section of this document
Legal Basis for Processing
For users in the European Union, we collect and process personal information only when there is a valid legal basis under Article 6 of the GDPR.
We rely on the following legal basis:
- You have provided consent for one or more specific purposes.
Cookies
Cookies are small files stored on your device by websites. They help websites function properly and improve the user experience.
In your browser ou can:
- Receive notifications when cookies are used
- Disable cookies
Disabling cookies may affect some website features.
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
Functional Cookies
These cookies remember the choices you make on the Site so your preferences are available during future visits.
Analytics Cookies
These cookies help us understand how visitors use the Site, including:
- Content accessed
- Time spent on pages
- General site usage patterns
This information helps us improve the Site.
Targeting Cookies
These cookies help us understand your preferences so we can provide a more personalized experience.
Third-Party Cookies
Some cookies may be placed by third-party services.
These cookies may be used to:
- Monitor user preferences
- Measure website effectiveness
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Children
The Site is intended for individuals aged 16 and older.
We do not knowingly collect personal information from children under 16 years of age.
If we learn that personal information from a child under 16 has been collected, we will take reasonable steps to delete that information as quickly as possible.
A parent or guardian who believes a child has provided personal information may contact us.
Accessing, Correcting, Deleting, or Challenging Your Information
You may contact us if you want to:
- Confirm whether we hold your personal information
- Understand how your information has been used
- Learn who has received your information
- Correct inaccurate information
- Request deletion of your information
- Exercise any applicable GDPR rights
Contact Address
11066 Sheppard Ave
Toronto, ON M1B 1G2
Opting Out
In addition to the options described above, you may opt out of certain communications.
Marketing Emails
You can unsubscribe from marketing emails at any time by:
- Clicking the unsubscribe link in the email
What rights you have over your data
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Where your data is sent
Visitor comments may be checked through an automated spam detection service.